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Interview with CuppaCare Content Lead, Alexander Braddell

By delivering short, accessible learning and guidance on-the-go, the CuppaCare smartphone app revolutionises training for care staff, allowing them to feel fully supported in their role. CuppaCare’s Content Lead, Alexander Braddell, discusses how smartphone technology is transforming learning in the workplace, and how CuppaCare is helping care staff satisfy their thirst for learning. 

Tell us a bit about your background.

My background is in workplace learning and skills, with a particular focus on support for literacy, numeracy and English language learning. Over the past 20 years, I’ve worked mostly in health and social care, though I’ve also had the pleasure of working in bus companies and bread producers. That work has included running learning programmes for staff and managers, quite a wide range of research and development projects, consultancy and quite a lot resource development. Alongside this, for the past few years I have been helping to co-ordinate Language for Work, a European professional development network.

How did you come to the idea of creating CuppaCare?

I’ve been interested in developing accessible, bite-size learning resources for many years. In the past, those resources pretty much had to be paper-based, even when they were made available on-line. With smartphone technology, all that has changed, making a lot of things possible that weren’t before. With CuppaCare, we’re exploring those possibilities and, hopefully, realising some of them.

How will CuppaCare help those working in the care profession?

Homecare providers often tell me that their staff have a real thirst for learning. We know that having a positive attitude to learning correlates strongly with service quality. I hope that CuppaCare will offer people working in care some job enrichment, and reinforce their positivity about learning.

How do you see CuppaCare changing the face of training for care providers?

It’s going to blur the line between formal learning and informal learning. It’s also going to change how a lot of people in the sector think about digital learning. With the CuppaCare authoring tool, it really is easy to create your own micro-content – from learning materials, to newsletters and briefings.

How do you see CuppaCare being used in the future?

Quite widely, I would hope!

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